Most take for granted that a pair of jeans is not considered complete without patches, rivets, buttons, and other trims. The existence of such design elements is not questioned because they are seen as the standard. Nick Williams’s book is exclusively dedicated to denim branding and deconstructs every element that goes into branding a pair of jeans.
These elements are a jeans' identity, its source code, a marker from which to discover the jean’s provenance. Through beautiful and inspirational photography, this book tells the fascinating and sometimes surprising history of denim branding from the 1870s to current day. Pages 264 22 x 26 cm
Description from DeeCee style.
Shops in Switzerland.
Books
The 501® XX, A Collection Of Vintage Jeans
CHF 139
Books
Book Of Denim Vol. 2
CHF 49.80
KAPTAIN SUNSHINE
5P Zipper Front Denim Pants - Indigo Vintage Wash
from CA$609 · 4 shops
W30 to W38 in stock
Iron Heart
14oz Selvedge Denim Straight Cut Jeans IH-634S-142 - Indigo
from US$335 · 4 shops
W29 to W42 in stock
